Privacy Policy

This policy explains how [LEGAL ENTITY NAME], trading as InHouse Intelligence ("we", "us") handles personal data when you visit this website or request a demo or free trial. We are the data controller for this information.

Controller: [LEGAL ENTITY NAME]. Registered address: [ADDRESS]. Data protection contact: david@inhouseintelligence.co.uk.

What we collect

• Details you give us in forms: name, work email, business name, role, number of clients, tools you use and any notes.
• Optional calculator inputs you entered before submitting a request.
• How you found us: campaign (UTM) parameters and the referring website.
• With your consent only: anonymous analytics about how the site is used (Google Analytics).

Why we use it

• To respond to your demo or trial request and set up your account (legitimate interests / steps prior to a contract).
• To understand which marketing channels work (legitimate interests).
• To improve the website (consent, for analytics cookies).

We never sell your data and we don't use it for unrelated marketing without your permission.

How long we keep it

We keep trial and demo requests for up to 24 months after our last contact with you, unless you become a customer, in which case our customer terms apply. Analytics data is retained for 14 months.

Who we share it with

Trusted service providers who host our website and database, deliver our emails, schedule calls and provide analytics. They process data only on our instructions. Where data is transferred outside the UK, we use appropriate safeguards such as the UK International Data Transfer Addendum.

Your rights

Under UK GDPR you can ask to access, correct, delete or restrict your data, object to processing, request portability, and withdraw consent at any time. You can also complain to the Information Commissioner's Office (ico.org.uk).

Cookies

We only set analytics cookies if you accept them in our cookie banner. You can change your choice by clearing your browser's storage for this site.

Contact

Email david@inhouseintelligence.co.uk with any privacy question or request.